Kate Upton Hardees Commercial, Sweet Christmas!

[kryptoknight]

Okay wow, so heard a little uproar over this on a local radio station this morning and decided to check it out. My feelings are rather conflicted but first let me get my initial male impulses out of the way: Holy hell that woman is HOT and that is one damned exciting commercial!

Now that I've released that initial gush I'll allow my more rational bits to control the typing. I found the woman attractive yes, and it certainly does grab one's attentions, but this commercial goes over a line I think. What times are stations airing it? I sure as hell wouldn't want my kid to see it, he's only 8 and I think that this commercial shows a bit too much skin and waaaaay too much sexual suggestion. I mean wow, if this were a scene in a movie who wants to bet it would be get a PG-13 rating?

So nice try Hardees, but bad form guys. If you want to market your burgers using hot women go ahead, it's a good strategy lots of guys listen to their more basic impulses when they see something like that, but I think they really need to dial down the explicitness and leave more implied sexuality.
\rant

This post has been edited by kryptoknight on Feb 27 2012, 11:11 AM

[Omega Prime]

I think you are wrong for one reason: you're saying this commercial should be shown at a later time. I think it should be shown all the time.

But seriously, now we're sexualizing the food industry? Lovely. Now imagine that commercial with a male model, and the uproar that would get...

It's dumb, it really is. "I KNOW! HAVING A BURGER NEXT TO BOOBS MAKES YOU WANT ONE MORE!" Not the right one, Hardees.

Strangely appropriate name for it, however.